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Internet Marketing

Pay Per Click :
This mode of website promotion is direct in nature. Your website’s ad or link in text / image type appears on Search engines and or portals which attract large traffic of visitor everyday. Conceptually you pay for every click on your ad / link appearing on the advertising site’s URL. Our team specializes in designing, running, optimizing and maintaining your Pay Per Click Campaign on most appropriate web resources. For example :- If you are an automobile part manufacturer, it is highly advisable for your ad / link to appear on

Search engines :
In case at search engines your ad appears under ‘ sponsored links’ and is triggered every time a visitor searches for your product specific ‘keyword’ Eg: - brake roll India could be a keyword which will trigger your ad on a search engine.

Content Based :
Automobile portals would be another type of websites which can bring you good result if you run your ad on it.

Pay Per Click Advertising Technical Process :

  • Identify list of a large number of key phrases for which the advertisements are to be displayed. Variations of these key phrases must also be considered. These key phrases are selected on the basis of their direct relevance to stated business objectives.
  • The Pay Per Click Advertising program is setup with initial bids as per prevalent market rates. Strict budgets can be specified so as to control costs.
  • Thereafter, clicks and ranks are monitored per key phrase and bids are managed at a key phrase level.
  • Real-time reports are generated that allow analysis and campaign optimization at a key phrase level.
  • Monthly Campaign Review reports are generated to track the efficacy of the campaign and calculate the ROI.

Content Based :
Automobile portals would be another type of websites which can bring you good result if you run your ad on it.